Marching Toward World-Class Excellence|GESAC Unveils Renewed Core Corporate Philosophy
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【summary description】 After over three decades of dedicated development and growth, GESAC has evolved from a pure material manufacturer into a key leader in the global tungsten industry.
After over three decades of dedicated development and growth, GESAC has evolved from a pure material manufacturer into a key leader in the global tungsten industry. Positioned at the forefront of global manufacturing transformation and industrial service upgrading, and firmly anchored in our strategic blueprint of "Advancing from China's Leading to World-Class Excellence", we are proud to formally unveil our renewed Mission, Vision, and Values. This represents not only the spiritual compass guiding our corporate development, but also a solemn commitment from GESAC to our customers, partners, and the entire industrial ecosystem.
使命:以前沿材料科技与卓越创新能力,赋能全球智造新未来。
Mission: Empowering global manufacturing through material excellence and sustained innovation.
Building on core strengths in powder metallurgy, cemented carbide and cutting tool technologies, GESAC expands into new material segments including advanced ceramics, cermets and superhard materials. It develops an end-to-end innovation ecosystem spanning material R&D, processing, application and after-sales services to fuel intelligent upgrading of global manufacturing and foster a new landscape for smart industrial development.
愿景:成为全球高端制造首选的材料与切削加工解决方案伙伴。
Vision: To be the preferred global provider of advanced materials and precision machining solutions.
Focused on core sophisticated manufacturing sectors such as aerospace, new energy vehicles, robotics and AI, GESAC leverages its full-industry-chain advantages to shift from standalone product supply to comprehensive capability delivery. By developing integrated solutions tailored to diverse sophisticated production scenarios, we strive to be the preferred, trusted and long-term strategic partner for clients worldwide.
价值观:
用心成就客户,创新驱动发展;
实干笃行立身,协作共赢未来。
Values:
Passion for Customers.
Drive to Innovate.
Down to earth.
Power of Teamwork.
用心成就客户|Passion for Customers
We stay customer-centric and leverage professional expertise to resolve challenges and create tangible value; our growth lies in enabling customers’ success.
创新驱动发展|Drive to Innovate
Innovation-driven development aligns with national strategic priorities and underpins GESAC’s long-term development roadmap. We advance all-round iterative innovation to consolidate our intrinsic growth momentum.
实干笃行立身|Down to earth
Upholding GESAC’s down-to-earth founding heritage, we adhere to a pragmatic and actionable work ethic to secure sustainable growth through solid execution.
协作共赢未来|Power of Teamwork
We foster employee development internally and deepen cross-industry collaboration externally with partners to build a mutually beneficial industrial ecosystem.
Conclusion
Guided by refreshed philosophy, we embark on a new developmental journey. Benchmarking against world-class standards featuring outstanding products, renowned branding, pioneering innovation, refined governance and adaptable business models, GESAC advances its global-oriented, digital and solution-based strategies to transform from a pure manufacturer to an industrial service provider. Going forward, we will act upon our renewed core philosophy to empower sophisticated manufacturing and forge ahead with global partners toward a promising future of intelligent manufacturing.
22
2026-07
Release time:2026-07-22
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In the midsummer of July, a new chapter of intelligent manufacturing unfolds. On July 9, the groundbreaking ceremony for Xiamen Golden Egret’s Construction Project of Cutting Tool Product Line and Solution Center for High-end Manufacturing was grandly held in Wenjiang District, Chengdu City.
21
2026-07
Release time:2026-07-21
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The relocation ceremony of the Tungsten Powder Division was recently held at the new plant in Dongfu, Haicang. Sun Dongping, General Manager of the company; Long Benfu, General Manager of the Tungsten Powder Division; Wang Mingsheng, General Manager of Alloy Division I; Qiu Wei, General Manager of Alloy Division II, and other senior executives attended the event. Key staff from all departments of the division gathered to witness the official launch of the new base. The ceremony was hosted by Zhang Xiaolan, Marketing Director of the Tungsten Powder Division.
04
2026-06
Marching Toward World-Class Excellence|GESAC Unveils Renewed Core Corporate Philosophy
Release time:2026-06-04
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After over three decades of dedicated development and growth, GESAC has evolved from a pure material manufacturer into a key leader in the global tungsten industry.
31
2025-12
Release time:2025-12-31
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On December 23, 2025, the grand opening ceremony for Thailand Jinlu Cutting Tools Production Base—the first overseas production facility of Xiamen Jinlu Cutting Tools—was held in Rayong Province, Thailand, marking a crucial step in the global expansion of the cutting tools business.
28
2025-11
IAM Special Topic: Cutting Tools Division launches IAM system planning for 2026
Release time:2025-11-28
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On November 13th, the System Planning Week of the Cutting Tools Division held the 2026 IAM System Planning Workshop as scheduled. Zhong Lixiang, Chairman of Shuben Technology, Wang Shuwei, Lean Director, Lin Liangliang, functional platform leaders and R&D Director of the Division, Dai Ping, Manufacturing Director, and managers and key personnel from R&D, production, and sales departments attended the meeting.
22
2025-10
Release time:2025-10-22
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The golden autumn is smooth and fruitful, and the company once again welcomes a grand event for quality personnel - the Quality Month Summary and Commendation Conference. The conference was held on the morning of October 21st in the electrical classroom on the fourth floor of Tong'an. The deputy general manager of the company, the manufacturing director of the alloy business unit, the manager of the quality management department, managers of various manufacturing departments, representatives of the quality month activity group, and representatives of various award-winning departments and individuals gathered together to review the effectiveness of quality improvement, commend advanced models, and deploy subsequent quality management work. The meeting is chaired by the manager of the Quality Management Department.
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